The Service Pro System
We run the office.
You run the crews.
Service Pro builds the whole operating system of a local service business in four weeks. Then we run it. Most of what we earn is a share of your revenue, so we win when you do.
- You keep 100%
- No equity
- No retainer
One evening of the loop
Illustration9:14 PM
A call comes in
A new customer asks about an interior detail. You are off the clock.
9:14 PM
Answered by the AI voice agent
Service area checked. Questions answered. No voicemail.
9:17 PM
Job booked
Saturday, 10:00 AM. It is on the schedule before you see it.
Saturday
Review requested
Sent once the job is marked done.
Weeks later
Customer rebooked
Asked back automatically, before they drift.
The problem
The phone rings while you're on a roof.
A dispatcher picks up while their crews are working. Yours goes to voicemail.
The big players in your market don't outwork you. They out-system you.
Without a system
- The phone rings while you’re on a roof. It goes to voicemail.
- Jobs live in text threads and your memory.
- Past customers drift to whoever calls them first.
- An agency, a CRM, and a course. None of them tied to your results.
With Service Pro
- Every call answered, 24/7. Even at 9 p.m.
- Every job booked onto one schedule.
- Every past customer asked back before they drift.
- One connected system. We get paid when you get paid.
The mechanism
One loop. It runs while you work.
Ads bring the calls. We answer every one, book the job, and bring the customer back. The loop runs on its own after launch, and we maintain it behind the scenes.
Ads bring the leads
Google and Meta ads, scaled up or down with your schedule.
Every call answered
An AI voice agent picks up 24/7, day or night.
Jobs get booked
Straight onto the schedule, without you in the office.
Customers come back
Automations rebook the job and ask for the review.
Past customers return
Reactivation reaches the ones who went quiet.
Then back to step 01, with more jobs.
After step five, the loop starts again with more jobs.
What's inside
Not a website, ads, and a CRM. The whole machine.
Every part is connected to the next. Here's what we build, grouped by the job it does for your business.
Get found
- A website built to turn local searches into booked calls
- Google Business Profile, reviews, and Local Services Ads
- SEO and AEO, so you show up in AI search too
Get the calls
- Google and Meta ads
- Bids that scale up or down with your schedule
Answer every call
- An AI voice agent that answers 24/7
- It checks the service area and books the job
Keep them coming back
- A CRM with rebooking, review requests, and past-customer reactivation
- A referral engine
Run it right
- Books and legal partners from day one
Learn as you build
- Mentorship and playbooks for pricing, first hires, and operations
- New owners also get help closing their first jobs
The buildout
Four weeks to build it. Then we run it.
You keep doing the work you're great at. We build the system around it, one week at a time.
Week 1
Build
Website, Google profile, phone numbers, CRM, pricing, and service area.
Week 2
Connect
Systems plugged into how your business runs. Call scripts, booking rules, and ad tracking.
Week 3
Launch
Ads and call answering go live. Leads flow into the CRM.
Week 4
Hand off
Owner training, dashboards, and a weekly rhythm. Automations take over.
After week 4
We run it. The loop keeps going, and we maintain it behind the scenes while you run the crews.
How we get paid
We get paid when you get paid.
You keep 100% of your business. No equity, no retainer.
Most of what we earn is a share of your revenue. In a month with no revenue, our share is zero.
Buildout
one-time
$4,500
The 4-week setup, training, and launch.
Infrastructure
per month
$250
Software, call answering, hosting, and upkeep.
Revenue share
Our share of the growth we help create.
10%
of revenue
For new owners. The revenue share is different for established owners, and we'll walk through it on your discovery call.
Compare it to the alternatives.
Not to zero.
An office hire
$4,300 to $5,400 a month
Can’t answer the phone at 9 p.m.
A franchise
6-figures to start
You give up your independence.
An agency
$2,000 to $5,000 a month
Paid whether you win or not.
A course
$1,000 to $5,000 up front
Teaches you, then leaves you alone.
Service Pro builds the whole system, runs it after launch, and our share is zero unless revenue comes in.
Who we take
One partner per trade in each market.
We only take owners we believe will succeed. If we don't think it's a fit, we'll tell you.
New Owners
Starting out, or in your first two years.
Start with the system the big players already have, instead of building it one mistake at a time.
We look for
- At least $6,000, through personal funds or financing
- A full-time commitment
- Coachability
- A trade we build in
Established Owners
You’ve already proven the business works.
Build a business that runs without you, and is worth more because of it.
We look for
- Doing $15,000 or more a month
- Willing to change how the business runs
Trades we build in
- HVAC
- Plumbing
- Roofing
- Lawn care
- Pool cleaning
- Pressure washing
- Window cleaning
- Detailing
- More
Built first in detailing
It started in a detailing business.
Detailing is an old-fashioned industry. Our founder, Brady Schlapkohl, started Shine Squad and applied modern systems to it.
Our founder built one of the largest detailing companies in Minneapolis within a year.
See the case studies

FAQ
Owners ask us.
The two big ones: do we take equity, and how does the revenue share work. Straight answers below.
Apply
Get the system that runs the office.
One partner per trade in each market. You keep 100% of your business. We get paid when you get paid.
Apply NowOne market. Then another. Then another.